GENERO Capital aims to balance the economic contributions made by SMEs with the financial support they receive. SMEs account for half of all employment in the GCC region, but banks often demand physical assets or shares as collateral. Genero Capital offers investment banking, M&A and capital raising services, and partners with clients to help them scale their business. It connects them with a network of potential capital providers and assists with governance, strategy and growth management. Genero Capital is planning to take more companies global, with a focus on IPO markets. The BV judging panel declares Genero Capital the Best Corporate Finance Advisory Team (UAE) for 2021.