Matahari Department Store specialises, like many others, in apparel, accessories, beauty products and homeware. But Matahari stores aim to deliver a more dynamic shopping experience. The first outlet was a children’s fashion store, which opened in 1958 in Jakarta. The first department store followed in 1972, and the company has since expanded across the archipelago to have a presence in 62 cities. It has 50,000 employees, 126 stores and more than 1,200 Indonesian suppliers. Over 90 percent of direct purchase are locally sourced. The BV judges appreciate the foresight, fashion-conscious approach and the sensible and sustainable product and stock sourcing. Most Innovative Retail Operations Award duly conferred.
