eDreams ODIGEO has embarked on an ambitious diversification strategy to harness the power of technology for a more customer-centric and transparent business model. As one of the largest online travel companies in the world, eDreams ODIGEO serves over 18 million customers under the eDreams, GO Voyages, Opodo, Travellink, and Liligo brands. The company boasts one of the industry’s largest in-house development teams with more than 400 problem-solving professionals. It deploys machine-based learning to provide increasingly personalised experiences for travellers and extract data-backed insights on travel trends. Globetrotters booking flights through eDreams ODIGEO apps now account for 45 percent of total bookings. Package deals and ancillary services promote the long-term success of the brand and its many partners, including some 660 airlines and 2.1 million hotel partners across 46 world markets. The BV judging panel selects eDreams ODIGEO as worthy winner of the 2019 Best Travel Business Diversification Strategy (Global) award.