Juan Valdez: Marketing Coffee and a Country for Nearly 60 Years
Juan Valdez, a moustachioed campesino has been featured in advertisements for Colombian coffee since 1958. He is a familiar face throughout the Americas and...
Brian Chesky: The Reason You Don’t Need to Find a Room...
Brian Chesky, CEO of AirBnB, is a champion of the global sharing economy. Proving that there’s no place like someone else’s home, AirBnB –...
Playing to Win or Playing to Survive? Urbanisation and the Knowledge...
It is no surprise that cities around the world have been expanding over the last few decades. The pace of this trend is breath-taking....
